Ça sonne anglais mais c’est français – Deezer
📚 The Brief
Deezer (french music streaming leader) wants to play on it french origin in order to have brand preference against other competitors in France.
Play with the name of brand « Deezer » which sounds english but which is finally French. Like lots of french music artists.
Copywriter & Art Director: Jérémy Froideval